
The best place to grab the greatest Design, tech and product books.
Reading books is one of our favourite ways to learn and up-skill. We’ve been gathering our long list of books both paper and audio here for you to purchase via our Amazon partnership.
*Prices are determined by Amazon.
2034: How AI Changed Humanity
Our featured book has been described as a ‘Wake up call’ and a must read.
Here’s what our co-founder Anish Joshi had to say about it.
‘📕 There's lot of books about AI out there, this one by Kunal Gupta stood out. It's highly imaginative, totally original in format and style, and well, quite funny - it's had me chuckling.’
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Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
Jake Knapp, Braden Kowitz & John Zeratsky
Hardcover | £9.53
Developed by Google Ventures, "Sprint" is a proven five-day methodology for rapidly solving big problems and testing new ideas. With clear steps and real-world examples, this book empowers teams to move from concept to prototype in record time, fostering a culture of experimentation and innovation.
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim & Renée A. Mauborgne
Paperback | £13.99
Instead of battling for market share, this book guides organisations to create new markets where competition is non-existent. Updated with fresh insights and case studies, this edition offers practical guidance for businesses seeking to innovate and thrive in today's competitive landscape.
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim & Renée A. Mauborgne
Audiobook | 8h 43m | £7.99 Audible Membership
Instead of battling for market share, this book guides organisations to create new markets where competition is non-existent. Updated with fresh insights and case studies, this edition offers practical guidance for businesses seeking to innovate and thrive in today's competitive landscape.
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Ruined by Design: How Designers Destroyed the World, and What We Can Do to Fix It
Mike Monteiro
Paperback | £19.00
Uncover the dark side of design in this eye-opening exposé. Monteiro reveals how careless design choices have contributed to societal problems, from climate change to inequality. With a call for accountability, this book challenges designers to embrace their power to create a better world through ethical and responsible practices.
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Designing Agentive Technology: AI That Works for People
Christopher Noessel
Paperback | £24.99
As AI becomes increasingly integrated into our lives, how can we ensure it serves our needs rather than the other way around? This groundbreaking guide offers practical advice for designing AI, providing a framework for creating intelligent technology that benefits society.
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The Metaverse: And How It Will Revolutionize Everything
Matthew Ball
Audiobook | 13h 38m | £7.99 Audible Membership
Dive into the future of the internet with Matthew Ball's comprehensive exploration of the metaverse. Discover how this immersive digital world will reshape industries, redefine social interactions, and create entirely new economic opportunities. A must-read for anyone curious about the next frontier of technology.
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The Metaverse: And How it Will Revolutionize Everything
Matthew Ball
Hardcover | £22.00
Dive into the future of the internet with Matthew Ball's comprehensive exploration of the metaverse. Discover how this immersive digital world will reshape industries, redefine social interactions, and create entirely new economic opportunities. A must-read for anyone curious about the next frontier of technology.
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Transform with Design: Creating New Innovation Capabilities with Design Thinking
Jochen Schweitzer, Sihem BenMahmoud-Jouini & Sebastian Fixson
Hardcover | £23.99
Unlock design thinking to drive innovation in your organisation. This guide provides a proven framework for fostering creativity, problem-solving, and collaboration, empowering teams to develop solutions that meet customer and market needs.
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Good Services: How to Design Services that Work
Lou Downe
Paperback | £14.45
Tired of designing services that fall short? This book offers a fresh perspective on service design, emphasising the importance of human-centred design and co-creation. Discover how to collaborate with your customers to create truly exceptional experiences that meet their needs and exceed their expectations.
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Design for the Real World: Human Ecology and Social Change
Victor Papanek
Paperback | £14.45
Challenge the status quo with Victor Papanek's critique of industrial design. This timeless classic exposes the environmental and social consequences of irresponsible design, urging designers to create products that benefit society and the planet. A must-read for anyone seeking to make a positive impact through their work.
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Investable Entrepreneur: How to Convince Investors Your Business is the One to Back
James Church
Audiobook | 4h 12m | £7.99 Audible Membership
Secure the funding your business needs with this expert guide. James Church reveals the secrets of crafting a compelling investment pitch that resonates with investors. From developing a strong value proposition to building a persuasive narrative, this book equips entrepreneurs with the tools to attract the right capital and drive growth.
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Investable Entrepreneur: How to Convince Investors Your Business is the One to Back
James Church
Paperback | £12.99
Secure the funding your business needs with this expert guide. James Church reveals the secrets of crafting a compelling investment pitch that resonates with investors. From developing a strong value proposition to building a persuasive narrative, this book equips entrepreneurs with the tools to attract the right capital and drive growth.
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The Materials of Service Design
Johan Blomkvist, Simon Clatworthy & Stefan Holmlid
Hardcover | £88.54
Discover the essential materials that shape exceptional customer experiences, from physical environments and digital interfaces to intangible elements like communication and relationships. This book equips designers with the tools to create holistic and impactful services that resonate with their target audience.
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This Is Service Design Thinking: Basics - Tools - Cases
Jakob Schneider & Marc Stickdorn
Paperback | £22.59
Looking for a straightforward introduction to service design thinking? This book offers a clear and concise overview of the key principles, tools, and case studies that drive successful projects. With a focus on practical application, it equips you with the knowledge and skills to create innovative and customer-centric experiences.
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The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems
Michael Lewrick, Patrick Link & Larry Leifer
Paperback | £19.75
Navigate the complexities of digital transformation with this comprehensive playbook that sows how to apply design thinking principles across your entire organisation. Discover how to foster innovation, improve customer experiences, and drive sustainable growth through a human-centred approach to digital transformation.
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This is Service Design Doing Methods: A Companion to This Is Service Design Doing
Marc Stickdorn, Adam Lawrence, Markus Hormess & Jakob Schneider
Paperback | £30.02
This book offers detailed explanations, practical examples, and step-by-step guidance for applying a wide range of service design techniques. From empathy mapping to journey mapping and prototyping, this book equips you with the tools to create innovative and impactful customer experiences.
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The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Dan Olsen
Hardcover | £15.76
Tired of building unwanted products? This guide provides a proven approach to product development, focusing on MVPs and rapid customer feedback. Dan Olsen shares strategies to validate ideas early, iterate fast, and deliver products that resonate with your market.
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The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Dan Olsen
Audiobook | 10h 9m | £7.99 Audible Membership
Tired of building unwanted products? This guide provides a proven approach to product development, focusing on MVPs and rapid customer feedback. Dan Olsen shares strategies to validate ideas early, iterate fast, and deliver products that resonate with your market.
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Mastering Product Innovation: The Ultimate Guide for Successful Design
Walter B. Herbst
Paperback | £16.95
Professor Herbst offers a deep dive into the principles, tools, and strategies that drive successful product design. From understanding customer needs to developing compelling value propositions and managing the innovation process, this book equips you with the knowledge to create groundbreaking products that delight your customers and drive business growth.
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Explorers: Thoughts on Mapping in Design Research
Megan Anderson & Geke van Dijk
Paperback | £17.79
Unlock the power of mapping in design research with Megan Anderson's practical strategies. Learn to visualise data, understand complex systems, and uncover insights using tools like journey and empathy maps. This book equips you to navigate design research and craft innovative solutions.
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The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
Eric Ries
Paperback | £10.56
Are you ready to build smarter and faster? In his book, Ries introduces "just-in-time scalability," a method that replaces costly planning with rapid product experiments. By using actionable metrics and embracing timely pivots, he offers a blueprint for agile, successful entrepreneurship.
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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Eric Ries
Audiobook | 8h 38m | £7.99 Audible Membership
Are you ready to build smarter and faster? In his book, Ries introduces "just-in-time scalability," a method that replaces costly planning with rapid product experiments. By using actionable metrics and embracing timely pivots, he offers a blueprint for agile, successful entrepreneurship.
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Zero to One: Notes on Startups, Or How to Build the Future
Blake Masters & Peter Thiel
Paperback | £9.35
Break free from the status quo - Masters and Thiel challenge conventional wisdom, urging entrepreneurs to focus on building truly valuable companies by creating new markets and monopolising them. With insights from Silicon Valley's most successful founders, this book equips you with the tools to defy the odds and build the future.
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The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
Kevin Kelly
Paperback | £11.92
This insightful analysis of the 12 technological forces shaping our world offers a unique perspective on the future. From artificial intelligence to biotechnology and renewable energy, this book equips you with the knowledge to anticipate and embrace the transformative changes ahead.
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Who Owns The Future?
Jaron Lanier
Paperback | £9.85
Are you a digital slave? Jaron Lanier's provocative exploration of ownership, privacy, and the future of technology reveals the dangers of unchecked corporate power and the importance of individual agency. This book challenges us to rethink our relationship with technology and reclaim our digital future.
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Dawn of the New Everything: A Journey Through Virtual Reality
Jaron Lanier
Paperback | £10.11
Get ready for a mind-bending journey into the future. Jaron Lanier’s visionary look at virtual reality explores its possibilities and challenges. From its origins to its potential to reshape entertainment, education, and social interaction, discover how VR is transforming our world.
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Where Must Design Go Next?
Jarrett Fuller
Paperback | £16.98
The future of design is uncertain. But one thing is clear: it must evolve to meet the challenges of our rapidly changing world. In this thought-provoking exploration, Professor Fuller delves into the critical questions facing contemporary design and offers insights into where the field must go next.
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Design for a Better World: Meaningful, Sustainable, Humanity Centered
Don Norman
Hardcover | £7.29
The world is in crisis—our planet is threatened, societies are divided, and quality of life is declining. But design offers hope. In this groundbreaking book, Don Norman argues that by prioritising meaning, sustainability, and human-centeredness, we can build a more just, equitable, and better future.
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Hooked: How to Build Habit-Forming Products
Nir Eyal
Hardcover | £10.99
Why do some products become addictive while others fail? This book reveals the psychological tricks that companies use to hook users and build lasting businesses. Discover the four-step framework for creating products that are not only engaging but also habit-forming.
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Hooked: How to Build Habit-Forming Products
Nir Eyal
Audiobook | 4h 40m | £7.99 Audible Membership
Why do some products become addictive while others fail? This book reveals the psychological tricks that companies use to hook users and build lasting businesses. Discover the four-step framework for creating products that are not only engaging but also habit-forming.
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Value Proposition Design: How to Create Products and Services Customers Want
Alexander Osterwalder, Yves Pigneur, Gregory Bernarda & Alan Smith
Paperback | £19.75
Stop guessing and start creating products customers love. This book provides a proven framework for developing offerings that resonate with your target market. By understanding their needs, pain points, and gains, you can craft value propositions that drive acquisition, satisfaction, and loyalty.
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Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
Alexander Osterwalder & Yves Pigneur
Paperback | £19.75
Want to build a business that stands out? This guide provides a proven framework for creating innovative, disruptive models that drive sustainable growth. By mastering the nine key building blocks of a business model, you can challenge the status quo and craft a vision that’s both profitable and meaningful.
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Testing Business Ideas: A Field Guide for Rapid Experimentation
David J. Bland & Alexander Osterwalder
Paperback | £12.49
Turn your ideas into successful ventures with this essential guide. Bland and Osterwalder offer proven techniques for accelerating business experiments, with actionable strategies for testing, validating, and refining concepts. This book is your roadmap to smarter decision-making and market success.
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The Design of Everyday Things, revised and expanded edition
Don Norman
Paperback | £15.95
Since its original publication in 1988, Don Norman’s classic work has reshaped the way we think about design. This revised and expanded edition brings new insights and contemporary examples to Norman's timeless principles of user-centred design. Explore why intuitive products succeed and others falter, and learn how to create designs that enhance usability and delight users.
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Design Leadership: Securing the Strategic Value of Design
Raymond Turner
Paperback | £44.99
Transform your approach to design with this masterful guide on design leadership. Learn how to position design as a powerful strategic tool that drives innovation and competitive advantage. Turner’s engaging insights and actionable strategies will help you champion design’s value within your organisation and unlock its full potential for business success.
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Articulating Design Decisions, 2E: Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
Tom Greever
Paperback | £26.85
Now in its second edition, this essential read provides fresh strategies for articulating design decisions and managing complex stakeholder conversations. Learn to advocate for your choices, maintain your sanity, and deliver exceptional user experiences.
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Articulating Design Decisions, 2E: Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
Tom Greever
Audiobook | 6h 56m | £7.99 Audible Membership
Now in its second edition, this essential read provides fresh strategies for articulating design decisions and managing complex stakeholder conversations. Learn to advocate for your choices, maintain your sanity, and deliver exceptional user experiences.
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Practical UI Patterns for Design Systems: Fast-Track Interaction Design for a Seamless User Experience
Diana MacDonald
Paperback | £35.85
Ready to revolutionise your design approach? This dynamic guide is your ticket to mastering UI patterns and creating flawless user experiences. Packed with actionable insights and real-world examples, this book helps you fast-track your interaction design, ensuring consistency and efficiency across your projects.
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Laws of UX: Using Psychology to Design Better Products & Services
Jon Yablonski
Paperback | £34.07
This eye-opening book demystifies key psychological principles and demonstrates how they can be harnessed to create compelling and effective user experiences. Yablonski’s insights reveal how understanding human behaviour can transform your design approach, helping you craft products and services that truly resonate with users.
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Design for Sustainability: A Multi-level Framework from Products to Socio-technical Systems (Routledge Focus on Environment and Sustainability)
Fabrizio Ceschin & Idil Gaziulusoy
Paperback | £35.99
Transform your approach to sustainable design with this forward-thinking guide. It introduces a groundbreaking framework, from individual products to complex systems, showing how to embed sustainability at every stage. Gain practical insights for creating innovative, environmentally responsible solutions.
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Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
Steve Krug
Paperback | £26.13
Ready to make your website effortlessly user-friendly? This is your go-to guide for cutting through the clutter and optimising web usability. This revised classic delivers Krug’s witty and practical advice on designing websites that are intuitive and easy to navigate. Perfect for web designers and developers who want to create seamless user experiences and avoid common pitfalls.
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The Personal MBA: Master the Art of Business
Josh Kaufman
Audiobook | 15h 25m | £7.99 Audible Membership
Dive into business mastery with this insightful guide, offering a comprehensive education in one powerful book. Kaufman’s practical approach and actionable strategies help you quickly grasp and apply key concepts, perfect for ambitious professionals and entrepreneurs looking to excel without an MBA.
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The Personal MBA: Master the Art of Business
Josh Kaufman
Paperback | £11.25
Dive into business mastery with this insightful guide, offering a comprehensive education in one powerful book. Kaufman’s practical approach and actionable strategies help you quickly grasp and apply key concepts, perfect for ambitious professionals and entrepreneurs looking to excel without an MBA.
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The Business Model Navigator: The Strategies Behind the Most Successful Platform Companies
Oliver Gassmann, Karolin Frankenberger, Michaela Choudury & Michaela Csik
Paperback | £16.99
Discover the roadmap to business innovation with this book presenting 25 groundbreaking business models designed to inspire and transform your approach. Whether you're an entrepreneur or a business strategist, learn how to apply these models to unlock new opportunities and achieve remarkable growth.
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Lean Analytics: Use Data to Build a Better Startup Faster (Lean Series)
Alistair Croll & Benjamin Yoskovitz
Hardcover | £11.57
Ever wondered how to turn data into your greatest asset? Croll and Yoskovitz have the answers. This essential guide teaches you how to harness analytics for rapid growth and smart decision-making. From identifying key metrics to avoiding data pitfalls, it offers actionable insights to transform your business approach.
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Lean Analytics: Use Data to Build a Better Startup Faster
Alistair Croll & Benjamin Yoskovitz
Audiobook | 12h 47m | £7.99 Audible Membership
Tired of products that fall flat? This guide shows you how to use data to build a startup that resonates. Learn to validate ideas, identify ideal customers, and create a thriving business. With practical advice and real-world examples, this book equips you to make data-driven decisions, minimise risk, and accelerate success.
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New Happy: Getting Happiness Right in a World That's Got It Wrong
Stephanie Harrison
Audiobook | 6h 42m | £7.99 Audible Membership
What if everything you thought you knew about happiness was wrong? This book challenges conventional wisdom and offers a refreshing perspective on finding true joy. Explore innovative approaches to well-being that go beyond societal norms and discover practical steps to cultivate genuine happiness in your life.
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New Happy: Getting Happiness Right in a World That's Got It Wrong
Stephanie Harrison
Hardcover | £15.99
What if everything you thought you knew about happiness was wrong? This book challenges conventional wisdom and offers a refreshing perspective on finding true joy. Explore innovative approaches to well-being that go beyond societal norms and discover practical steps to cultivate genuine happiness in your life.
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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Morgan Brown & Sean Ellis
Paperback | £12.95
Explore the dynamic world of growth hacking - Brown and Ellis reveal how leading companies break through barriers and achieve remarkable success. Dive into real-world case studies and learn how to apply these transformative methods to propel your own venture to new heights.
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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Morgan Brown & Sean Ellis
Audiobook | 10h 43m | £7.99 Audible Membership
Explore the dynamic world of growth hacking - Brown and Ellis reveal how leading companies break through barriers and achieve remarkable success. Dive into real-world case studies and learn how to apply these transformative methods to propel your own venture to new heights.
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Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
James Clear
Paperback | £10.00
Dive into this game-changing guide to discover how small, consistent tweaks can lead to major transformations. Clear’s proven strategies simplify building positive habits, eliminating bad ones, and creating a ripple effect of success. Unlock your full potential with ease and clarity, whether for personal growth or professional excellence.
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Atomic Habits: Tiny Changes, Remarkable Results
James Clear
Audiobook | 5h 38m | £7.99 Audible Membership
This is your blueprint for lasting change, one small step at a time. Discover how tiny changes can make a profound impact. James Clear shares practical strategies for building good habits and breaking bad ones, backed by insights from psychology, neuroscience, and biology. Transform your life with the power of atomic habits.
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HBR's 10 Must Reads on AI, Analytics, and the New Machine Age
Harvard Business Review, Michael E. Porter, Thomas H. Davenport, Paul Daugherty & H. James Wilson
Paperback | £11.55
Curious how AI and analytics can transform your business? Explore essential insights from top experts on how these technologies are shaping the future. Discover groundbreaking strategies and why augmented reality is key for every company. This guide equips you with the knowledge and tools to harness the new machine age and drive innovation.
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HBR's 10 Must Reads on AI, Analytics, and the New Machine Age: HBR's 10 Must Reads Series
Harvard Business Review, Michael E. Porter, Thomas H. Davenport, Paul Daugherty & H. James Wilson
Audiobook | 5h 25m | £7.99 Audible Membership
Curious how AI and analytics can transform your business? Explore essential insights from top experts on how these technologies are shaping the future. Discover groundbreaking strategies and why augmented reality is key for every company. This guide equips you with the knowledge and tools to harness the new machine age and drive innovation.
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Measure What Matters: OKRs: The Simple Idea That Drives 10x Growth
John Doerr
Audiobook | 7h 56m | £7.99 Audible Membership
Explore the OKR methodology that’s revolutionised goal-setting for top companies. Learn how this powerful framework helps define clear objectives, track progress, and achieve transformative results. With real-world examples and actionable strategies, this book equips you to drive growth, enhance performance, and achieve your most ambitious goals.
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Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth
John Doerr
Paperback | £11.20
Explore the OKR methodology that’s revolutionised goal-setting for top companies. Learn how this powerful framework helps define clear objectives, track progress, and achieve transformative results. With real-world examples and actionable strategies, this book equips you to drive growth, enhance performance, and achieve your most ambitious goals.
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The Checklist Manifesto: How to Get Things Right
Atul Gawande
Audiobook | 6h 9m | £7.99 Audible Membership
This guide unveils a simple yet powerful tool for overcoming complexity and ensuring success. By exploring diverse applications of checklists - from hospitals to construction sites - Gawande shows how these often-overlooked tools can streamline processes, minimise errors, and enhance outcomes. This book is a must-read for anyone seeking to optimise their approach to problem-solving and execution.
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The Checklist Manifesto: How to Get Things Right
Atul Gawande
Hardcover | £8.99
This guide unveils a simple yet powerful tool for overcoming complexity and ensuring success. By exploring diverse applications of checklists - from hospitals to construction sites - Gawande shows how these often-overlooked tools can streamline processes, minimise errors, and enhance outcomes. This book is a must-read for anyone seeking to optimise their approach to problem-solving and execution.
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How to Kill a Unicorn: ...and Build Bold Ideas that Make It to Market, Transform Industries and Deliver Growth
Mark Payne
Paperback | £13.79
How can you turn bold ideas into market successes? Discover strategies for transforming audacious concepts into industry-changing realities. This guide covers navigating challenges, driving innovation, and achieving growth with practical advice and real-world examples. A must-read for entrepreneurs and leaders aiming to make a significant impact.
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AI and UX: Why Artificial Intelligence Needs User Experience
Gavin Le & Robert M. Schumacher Jr.
Paperback | £29.99
What makes AI technologies truly effective and user-friendly? The answer lies in user experience. This guide explores why integrating UX principles into AI development is key to creating technologies that meet user needs and expectations. With practical examples and expert insights, uncover how thoughtful UX design can elevate AI applications and drive success.
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